000 00500nam a2200157Ia 4500
008 191118s9999||||xx |||||||||||||| ||und||
020 _a9781625274496
082 _a658.802
_bKim
100 _aKim, W. Chan.
_9316
245 0 _aBlue Ocean Strategy: How to create uncontested market space and make the competition irrelevant
260 _aBoston
_bHarward Business School Publishing
_c2015
300 _axxiii, 287p.
650 _aNew Markets
_9317
700 _aMauborgne, Renee A.
_9318
942 _cBK
999 _c913
_d913